Related Diversification - Business Models Sometimes you just need to bust out and try something new — like learning the polka. Learn about related diversification. Related diversification is one of the two variants of diversification strategy. Related resources
What is Related Diversification - More for Small Business Unrelated diversification has nothing to do with leveraging your current business strengths or weaknesses. Related diversification strategy you have the advantage of understanding the business and of knowing what the industry opportunities and threats are; yet a number.
Ansoff Matrix - Diversification Strategy For example, an automotive dealership that buys a detailing business (cleans, washes, polishes cars - both inside and outside) has engaged in related diversification. A diversification strategy achieves growth by. a marketing strategy of diversification can be. Market Development Strategy, Product Development.